Lassonde Entrepreneur Institute
Content Creation
Client
Programs Used
The Lassonde Entrepreneur Institute is a nationally ranked hub for student entrepreneurship and innovation at the University of Utah and an interdisciplinary division of the David Eccles School of Business. They offer student housing for U of U students as well as workshops, networking events, business-plan competitions, startup support, graduate and alumni programs, scholarships, and community outreach. Lassonde is ranked among the best programs in the country for entrepreneurship by U.S. News and Princeton Review.
Adobe Premiere Pro
Adobe Lightroom Classic
Davinci Resolve
Adobe After Effects
Adobe Illustrator
CLIENT
The Lassonde Entrepreneur Institute is a nationally ranked hub for student entrepreneurship and innovation at the University of Utah and an interdisciplinary division of the David Eccles School of Business. They offer student housing for U of U students as well as workshops, networking events, business-plan competitions, startup support, graduate and alumni programs, scholarships, and community outreach. Lassonde is ranked among the best programs in the country for entrepreneurship by U.S. News and Princeton Review.
Programs used
Adobe Premiere Pro
Adobe Lightroom Classic
Davinci Resolve
Adobe After Effects
Adobe Illustrator
Live Create Launch
About:
Lassonde Studios is a five-story home for student entrepreneurs, innovators, and creators at the University of Utah. It’s a place where students from any major or background can “Live. Create. Launch.” All students at the University of Utah are welcome to use the Neeleman Hangar, which is the 20,000-square-foot innovation space on the main floor to connect, test ideas, build prototypes, launch companies and learn by doing. Above are four floors of themed residential and dorm space.
Objective:
Lassonde wanted a promotional video that showcased the residents as well as all of their events and resources so that they could increase awareness of their offerings for future students. I pitched the idea of three shorter videos, one for each of the pillars of “Live Create Launch” and then a longer video that was a combination of the three and they decided to move forward with this idea.
Lassonde FOunders
About:
Lassonde Founders is four-year program for active undergraduate entrepreneurs who want to launch or grow a company. Lassonde Founders work together in teams throughout their college experience to find, identify, and creatively solve problems through entrepreneurship.
Objective:
Each of the Founders got an article written about them in Lassonde’s newsletter and I was tasked with photographing each of the Founders for their article. I also filmed an interview with them for a promotional video of the program that I produced and edited.