Sydney Ostendorf
is a strategic & creative digital marketer that finds innovative solutions with Google Ads, Web Design, & Content Creation.
aBOUT.
An Innovative digital marketer with a creative edge
Within digital marketing, I strive to achieve the perfect balance between creativity & data-driven analysis. This dual approach allows me to generate innovative solutions while continuously refining strategies based on performance metrics to reach KPIs.Â
My diverse background in film production, photography, graphic design, & web design/development not only provides a comprehensive understanding of how each element of a project must collaborate to achieve the best results but also equips me with a unique perspective & innovative ideas for problem-solving.
My experience as a film producer & cinematographer has honed my ability to communicate effectively with team members, even under pressure, to achieve shared goals. As an entrepreneur, I bring a self-starter mentality to every project, ensuring that I approach challenges with determination & initiative.
I draw inspiration from all kinds of art, with some of my favorites being; films (indie coming-of-age stories are my go-to), poetry, street art, & architecture (especially the “Windy City” of Chicago). This fuels my passion for creating engaging & impactful digital marketing campaigns.
Hobbies & Interests
ABOUT.
PORTFOLIO.
Real Estate Google Ads
Search & Display Campaigns
Twistlab Marketing
SEO & Social Media Management
No Society Films
Copywriting & Social Media Management
Lassonde Institute
Content Creation
Miles Per Gallon Film
Copywriting & Social Media Management
Shahrazad Market
Social Media Management
Wolf Boy FilM
Copywriting & Social Media Management
Portfolio Website
Web Design
Ski ‘N See
Advertising
PORTFOLIO.
RESUME.
Professional Summary
Dynamic & versatile marketer with four years of experience in content creation, project management, graphic design, & film production. Successful in creating ad campaigns that reaches the target audiences and captures their interest. Eager to utilize strong analytical skills & a creative mindset to support the implementation of powerful marketing campaigns that exceed expectations. With a background in cinematography, she brings a unique perspective to any team. Many of the short films that she has produced and filmed have gone on to win awards in film festivals, and have been praised for their unique & highly effective visuals.
skills
software
Film Production
Google Ads
Content CreationÂ
Web Design
Social Media Management
Search Engine Optimization
Graphic Design
Adobe Creative Suite
(Premiere, Illustrator, Photoshop, Lightroom, InDesign)
WordPress
Davinci Resolve
SocialPilot
Google Suite
EDUCATION
CERTIFICATIONS
Bachelor of Arts in Film & Media Arts
Minor in Entrepreneurship
Lassonde+X Certificate
University of Utah
August 2019-May 2023
Google Ads Search Certification
Google Ads Display Certification
Google Ads Measurement Certification
Google Analytics Certification
experience
May 2024 – September 2024
- Successfully designed and implemented Google Ad campaigns strategies, leading to increased click-through rates and conversions.
- Managed social media profiles, engaging with audiences and growing followers across platforms.
- Conducted keyword research to identify top-performing SEO keywords, and applied these insights by crafting compelling page titles and meta descriptions to improve search engine rankings.
October 2023 – April 2040
- Honed my communication and problem-solving skills by providing top-notch support to customers through calls and emails.
- Assisted customers with online orders, resolved product issues, and effectively managed interactions with upset customers, ensuring their concerns were addressed promptly and satisfactorily.
- Coordinated with retail stores to locate and arrange the shipment of products, ensuring timely delivery and enhancing the overall customer experience.
June 2021 – April 2022
- Specialized in capturing and producing visual content that drives engagement and brand recognition.
- Worked as an event photographer and videographer for entrepreneur events. Documented key moments and created visual stories that highlighted the essence of the events.
- Produced a year-long brand video to promote the entrepreneurial program, carefully crafting a narrative that resonated with the target audience and effectively communicated the program’s value.
- Edited event recap videos designed for future promotions, leveraging skills in video editing to create compelling content that attracted and retained audience interest.
June 2019 – January 2024
- Served as both a cinematographer and producer on narrative short films. Developed a strong visual storytelling ability and honed skills in project management from pre-production to post-production.
- Provided full-service production on promotional videos for small businesses, crafting compelling visual narratives that effectively communicated brand messages and engaged target audiences.
- Offered photography services for branded social media content, ensuring that the visuals aligned with each brand’s identity and resonated with their audience
September 2019 – November 2019
- Developed a keen eye for detail and creativity by conducting a comprehensive website review, identifying areas for improvement, and enhancing the user experience.
- Designed and produced engaging GIF and HTML5 ads, which contributed to increased brand visibility and customer engagement.
- Captured high-quality promotional photos for web and spring advertising campaigns, ensuring the visual content aligned with the brand’s messaging and appeal.
Film Production
Google Ads
Content CreationÂ
Web Design
Social Media Management
Search Engine Optimization
Graphic Design
Adobe Creative Suite
(Premiere, Illustrator, Photoshop, Lightroom, InDesign)
WordPress
Davinci Resolve
SocialPilot
Google Suite
Bachelor of Arts in Film & Media Arts
Minor in Entrepreneurship
Lassonde+X Certificate
University of Utah
August 2019-May 2023
Google Ads Search Certification
Google Ads Display Certification
Google Ads Measurement Certification
Google Analytics Certification
experience
May 2024 – September 2024
- Successfully designed and implemented Google Ad campaigns strategies, leading to increased click-through rates and conversions.
- Managed social media profiles, engaging with audiences and growing followers across platforms.
- Conducted keyword research to identify top-performing SEO keywords, and applied these insights by crafting compelling page titles and meta descriptions to improve search engine rankings.
October 2023 – April 2040
- Honed my communication and problem-solving skills by providing top-notch support to customers through calls and emails.
- Assisted customers with online orders, resolved product issues, and effectively managed interactions with upset customers, ensuring their concerns were addressed promptly and satisfactorily.
- Coordinated with retail stores to locate and arrange the shipment of products, ensuring timely delivery and enhancing the overall customer experience.
June 2021 – April 2022
- Specialized in capturing and producing visual content that drives engagement and brand recognition.
- Worked as an event photographer and videographer for entrepreneur events. Documented key moments and created visual stories that highlighted the essence of the events.
- Produced a year-long brand video to promote the entrepreneurial program, carefully crafting a narrative that resonated with the target audience and effectively communicated the program’s value.
- Edited event recap videos designed for future promotions, leveraging skills in video editing to create compelling content that attracted and retained audience interest.
June 2019 – January 2024
- Served as both a cinematographer and producer on narrative short films. Developed a strong visual storytelling ability and honed skills in project management from pre-production to post-production.
- Provided full-service production on promotional videos for small businesses, crafting compelling visual narratives that effectively communicated brand messages and engaged target audiences.
- Offered photography services for branded social media content, ensuring that the visuals aligned with each brand’s identity and resonated with their audience
September 2019 – November 2019
- Developed a keen eye for detail and creativity by conducting a comprehensive website review, identifying areas for improvement, and enhancing the user experience.
- Designed and produced engaging GIF and HTML5 ads, which contributed to increased brand visibility and customer engagement.
- Captured high-quality promotional photos for web and spring advertising campaigns, ensuring the visual content aligned with the brand’s messaging and appeal.